"What is Bra-ha-ha? Bra-ha-ha is meant to promote women’s health and increase awareness of breast cancer. Proceeds will benefit the Chesapeake Regional Breast Center. Participants created artworks based on their thoughts and feelings about breast cancer, but these artists don’t paint on canvas, they decorate 36C under-wire bras.
The results are poignant and humorous, heart warming and thought provoking. Bra-ha-ha commemorates battles won and lost, honors the heroism of friends and family, and serves as a reminder of the importance of mammograms, self-checks and early detection.
Last year’s inaugural event featured 145 decorated bras from artists throughout Hampton Roads. Entries were serious, whimsical, tongue-in-check, sentimental or downright funny. Because of the exhibit’s overwhelming success, organizers at Chesapeake Regional decided to move this year’s exhibit to a larger venue and schedule two weeks for the public to view the creations (October 5th - 17th).
Sponsors such as Max Media, Dillard’s, Barnes and Noble and California Pizza Kitchen joined in the efforts. The exhibit kicked off with an opening night gala Sunday, Oct. 4 in Norfolk’s MacArthur Center’s Center Court. Dozens of artists and craftswoman - and one man - from throughout the East Coast donated decorated and themed 145 bras to be exhibited and auctioned off during the grand opening of Chesapeake Regionals Breast Center Oct. 23.
While the "Hunt for the Cure" design took home the 1st place prize, all the entries are truly the real winners. Anything that helps bring awareness and resources to fight this deadly disease is truly appreciated."
To view images from the gala, find out about next years events, or to donate to the cause please visit the official Bra-Ha-Ha website.
Eve's Personal Favorite? Give a Hoot (image above)!
